3DLeigh
3DLeigh
Art Director
Shoreham-by-Sea, United Kingdom

About

As Concept Art Director of AXIOM Magazine, I’ve moved beyond the traditional drafting table to architect the future of visual development. My role is now defined by the mastery of Prompt Engineered Generative Workflows (P.E.G.W.), a methodology that prioritizes high-level creative direction and narrative intent over the manual labor of legacy processes.

This evolution is rooted in a career spanning nearly 40 years—from converting 80s arcade graphics to leading senior creative roles at industry giants like Eidos, EA Vancouver, and Zynga. Most recently, I spent four years at Hutch Games rigorously studying AI-driven generative workflows to bridge my experience in AAA titles, UI/UX, and 3D with the efficiency of modern machine intelligence.

The Andromeda Sovereigns debut is just the opening chapter of the AXIOM series. This is an exploration into pushing the boundaries of what’s possible using AI generative workflows, proving issue after issue that the fusion of human vision and machine speed is the superior way to build the worlds of tomorrow.

Skills

Art DirectionConcept ArtEnvironment DesignTexturingCharacter Designai

Software proficiency

Illustrator
Illustrator
Photoshop
Photoshop
Midjourney
Midjourney
SketchUp
SketchUp
Maya
Maya
Unity
Unity

Experience

  • Director at 3DLeigh Ltd
    Hove, United Kingdom
    December 2009 - Present

    Contract art roles involving art direction, character design, concept art, storyboards, environment design, UI design, UX flow, sprite animation and game design.

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